A WHIMSICAL ILLUSTRATION for a HUNGRY campaign

This project boosted the burger-loving Shaun Gillis' social media campaign for The Coast's Halifax Burger Week Burger Ambassador. Shaun's dedication to burgers is truly outstanding, so this project entailed design as well as illustration, many layers like a well-made burger. 

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The social-media savvy campaign coordinator organized an Instagram grid take-over of the Burger Week hastag.